Expert formulators · Southern California

Your drink program, built end to end.

Bioelectric is your team from formula to finished case — expert formulation, sourcing, packaging & design, and cold-chain logistics. Twelve function-first blends, cold-pressed from real bioelectric foods.

Formulation Sourcing Packaging & design Cold-chain logistics COGS & margins calculated
The full line, in motionFresh-pressed · 16 fl oz
Delivered across Southern California
Los Angeles County Orange County San Diego County Riverside County San Bernardino County Ventura County Santa Barbara County Los Angeles Orange San Diego Riverside San Bernardino Ventura Santa Barbara
Delivered fresh, five days a week, to Southern California locations · Northern California coming soon · multi-site welcome
Select multiple sizes
2 fl oz bottle2
4 fl oz bottle4
8 fl oz bottle8
12 fl oz bottle12
16 fl oz bottle16
Five formats, 2–16 fl oz · cold-pressed to order
Los Angeles · Orange · San Diego · Riverside · San Bernardino · Ventura · Santa Barbara
12 function-first recipes·100% cold-pressed, never pasteurized or HPP·bottled fresh, kept cold
Pressed fresh, poured cold

This is what shows up.

Real glass, real fruit, real condensation — cold-pressed, never pasteurized, delivered on ice.

Cold-pressed citrus juice, chilled
Citrus
Cold-pressed dragon fruit juice, chilled
Dragon fruit
Cold-pressed blueberry juice, chilled
Blueberry
Cold-pressed passion citrus juice, chilled
Passion · citrus
Cold-pressed golden juice, chilled
Golden
Cold-pressed apple rose juice, chilled
Apple · rose
What we do

One partner, from formula to finished case.

You don't need a lab, a supply chain, a co-packer and a cold-truck fleet. You need one expert team that does all of it — and we do.

  • In-house formulators develop each recipe from real, whole ingredients — cold-pressed and balanced for flavor, color and mouthfeel.
  • Twelve function-first signature blends, plus fully custom formulations built to your brief.
  • Iterative bench samples until the taste and finish are dialed in and reproducible at production scale.
  • Every formula locked to a documented ingredient spec and batch sheet.
  • Ingredients sourced from vetted growers and suppliers, checked for quality, purity and traceability.
  • Specs kept on file per ingredient, with lot-level records on every batch.
  • Volume purchasing across the line keeps input costs predictable and consistent.
  • Seasonal sourcing planned so supply matches your production calendar.
  • Bottles, caps and label stock specified per format, from first render to the shelf.
  • Brand and label design produced in-house, print-ready per SKU.
  • Five formats (2–16 fl oz) with the correct fill, finish and closure for each size.
  • Nutrition panel, ingredients and required copy laid out and computed for every recipe.
  • Cold-chain production and bottling — never pasteurized or HPP.
  • Delivered fresh, five days a week, to Southern California locations.
  • All seven Southern California counties — on your dates, single or multi-site.
  • Northern California service coming soon.
  • Kept cold end to end, from press to your door.
  • Every recipe costed at the ingredient level — sourced COGS calculated per SKU.
  • Pricing set to your target margin, with bottle and cap passed through at cost.
  • Volume tiers and wholesale-per-unit calculated as you scale.
  • A full cost-and-margin breakdown so your pricing is defensible.
The line

Twelve ways to feel it.

Function-first formulations, each tuned to a system in the body. Start with one, then make it yours.

How it's made

Fresh cold-pressed juice. Nothing from a powder.

We start with real ingredients — fruit, botanicals and bioelectric foods — and cold-press them in small batches. No concentrates, no reconstituted powders, no shortcuts.

Every bottle is pressed to order, sealed fresh, and kept cold from our line to your door. What you taste is exactly what went in.

16 fl oz · refrigerated · best within 5–7 days of pressing. Bioelectric foods ›

Cold-pressed
small-batch, bottled fresh
  • Real ingredients — fruit, botanicals and bioelectric foods. No isolates, no fillers.
  • Cold-pressed — pressed gently and kept cold, so the flavor stays bright from bottling to delivery.
  • Never pasteurized or HPP — no heat and no high-pressure processing. The raw juice, unchanged.
  • Function-first recipes — twelve blends built around a feeling: focus, calm, recovery, sleep and more.
How it works

From idea to cold-delivered, in four steps.

1

Design or get matched

Build a drink in the Drink Lab, or let ATLAS match you to a formulation from your goals and vitals.

2

We source & press fresh

We buy the botanicals, press and bottle to your spec, and keep everything cold-pressed and unheated.

3

Cold-chain delivery

Refrigerated trucks deliver fresh across Southern California, five days a week, on the dates and to the sites you choose. Northern California coming soon.

4

Run your program

Reorder on a schedule, scale packs as you grow, and keep the retail margin on every bottle.

The cold chain

Pressed, kept cold, stocked by us.

From press to your cooler it never breaks temperature — and our own drivers set the shelf, so every bottle lands perfectly.

01

Cold-pressed to order

Pressed the morning it ships — raw, unheated, never HPP.

02

Overnight cold drop

Refrigerated trucks run overnight, so it’s cold when your doors open.

03

Stocked by our drivers

Our drivers face the cooler and set the shelf — you just sell it.

The opportunity

A $353B category — with an open lane.

Functional beverages are tracking to $353.4B by 2030. Ready-to-drink sea moss is a fast-growing slice — and today it has one major, celebrity-backed competitor selling three flavors and no science. That's the lane.

Functional beverage market
Global revenue, USD · 2024–2030
7.1% CAGR
$100B$200B$300B$400B 2024202520262027202820292030
$234B in 2024$353.4B by 2030
The open lane
Function vs. flavor — formulations offered
Bioelectric12
science-backed formulations
Celebrity competitor3
flavors · no published science
Where the aisle offers flavors, we bring function — twelve science-backed formulations against the competitor's three.
$353.4B
functional beverage market by 2030 · 7.1% CAGR
$2B
addressable ready-to-drink sea moss segment
40%
40%
of the category is now RTD — the format shoppers reach for
63%
63%
of consumers actively prioritize immunity
Tailwinds we're built for: adaptogenic drinks (the fastest-growing subcategory at 8.2% CAGR), beauty-from-within (a $1.9B segment growing 7.2% a year), and immune support.
For operators

Turnkey wholesale, transparent economics.

A fixed suggested retail, wholesale pricing that drops as volume grows, and a delivery schedule that fits your locations. Here's what each type of buyer is worth.

$13.99suggested retail / unit
from $7.50wholesale / unit (case of 48)
up to 46%retail margin

Consumer

Individual & DTC — retail pricing.

Est. lifetime value$974
$56avg order
12× / yrreorder
57%gross margin
2.5 yrlifespan
$13.99 / unit$500 min + freight

Wholesale

Cafés, studios & clinics — wholesale pricing.

Est. lifetime value$40.5K
$2,500avg order
12× / yrreorder
45%gross margin
3 yrlifespan
from $9.20 / unit$2,500 min

Distributor

Multi-site & retail partners — best pricing.

Est. lifetime value$219K
$12,000avg order
12× / yrreorder
38%gross margin
4 yrlifespan
from $7.50 / unit$2,500 min
Lifetime value by customer
AOV × gross margin × reorders/yr × lifespan
Wholesale 42× · Distributor 225× a consumer
Consumer 12× / yr · 57% GM · 2.5y $974 Wholesale 12× / yr · 45% GM · 3y $40.5K Distributor 12× / yr · 38% GM · 4y $219K log scale · illustrative unit economics
Why it sells

Numbers a category manager can stand behind.

45–55% 0100%
45–55%gross margins, typical of premium functional beverages
Conventional Bioelectric3–4×
3–4×the velocity of conventional beverages in the natural channel
70%repeat
70%repeat-purchase rate for functional beverages people love
Fresh cold-pressed, made to order and delivered cold — a premium product your shoppers come back for. (Category figures and illustrative unit economics; your results will vary.)

Ready to build your program?

Design a drink in minutes, or get matched to your formula. We'll handle everything after.